WordPress is the leading software application driving the development of Web 2.0 blogs. The technology is RSS-driven, which means “really simple syndication.” (If this sounds like newspaper or other traditional media syndication, it is similar in that its purpose is to disseminate information of interest to readers.)
Making your web pages interactive by using RSS technology will result in you and your company gaining the reputation and credibility you both deserve by showcasing your expertise within your industry and your geographic location. This strategy also encourages the best marketing that your business cannot buy, and that is word-of-mouth marketing.
Did You Know…
- An active blog will supercharge search engine optimization. Instead of the “big 4” search engines visiting your website every 30-60 days, your site will attract 12 search engines within 30-60 second each time content changes!
- Social networkers on a blog help shorten the sales cycle. Your visitors are in different stages of the buying cycle. They will need various types of information depending where they are in that cycle. Interacting with other users helps provide the answers and information people are looking for in order to buy.
- If you build it with us, they will come.
Get a solid, search engine-friendly foundation for your website. Ask us how to make your web pages come “alive” using WordPress today!