SELLING ONLINE: FIND YOUR E-COMMERCE “GROOVE”
E-commerce benefits from transferring a “brick-and-mortar” store online are obvious: You are building on an established product and an existing customer base.
Benefits of e-commerce
— Expand geographic reach
— Never close
— Reduce direct cost per sale
— Minimize processing errors
— Speed up the sales cycle
— Increase sale of niche products
— Build customer loyalty
— Cut marketing/advertising costs
— Streamline personnel required
New companies won’t have those advantages, but it’s worth remembering that a brand name doesn’t mean so much online since every e-store is just a click away by the impatient customer. Reliability, price and delivery times are what customers look for.
Organizations, large or small, can enjoy e-commerce benefits by identifying specific business processes in a sales life cycle where the Internet can transform current business practice into a more efficient, cost-effective operation.
Learn more about how e-commerce can give you peace of mind about your business sales success during uncertain economic times. Contact us or call (414) 771.8906 for a free consultation today.