Your website is critical to the success of your overall marketing plan. It cannot be launched and then ignored.
Because prospects often research your website and social media sites before taking action, your website gives them that all-important first impression of your business.
How do you plan to meet viewers’ expectations? You should:
- Make sure your site is mobile-responsive. Did you know that more than 50 percent of visitors to your site are using mobile devices? In addition, Google’s directive for a user friendly, mobile-responsive experience is now critical to your website’s visibility and success. If your site “works,” you will be rewarded with a ranking boost.
- Update the site on a regular basis—especially if it’s a WordPress site. Many updates address security issues associated with WordPress and plug-ins, and minimize the chance of hacking or site crashes.
- Plan regular site backups. Do you know how often your hosting service backs up your website? Do they back up all your files? Do you understand how to restore a site that’s been hacked?
A poorly functioning website is a major concern that can damage your image and credibility. Worse yet, a website hack that results in a major crash is not worth the “It won’t happen to me” attitude.
Why not turn over the time-consuming task of maintaining your website to someone who’s experienced?
I’d be happy to do a quick review for a small fee. The time spent evaluating your site might be worth thousands of dollars in recovery costs if you continue to ignore the overall condition of your website.
P.S. You’ll be surprised at the variety of maintenance plans I offer—from nominal monthly subscriptions to pay-as-you-go plans.
P.P.S. Special Offer: The first 10 people who sign up will get my evaluation at a 50% discount. Offer ends July 31, 2017. Just contact me or call 414.771.8906.